TarkAPP
features

WhatsApp SKU Matching for B2B Distributors — TarkApp

Automate B2B order entry with TarkApp's AI-powered WhatsApp SKU matching. Map messy Hinglish orders and photos directly to exact Tally and Marg ERP SKUs.

Quick answer

TarkApp automates WhatsApp SKU matching by using AI fuzzy logic to translate informal, handwritten, or Hinglish product names directly into exact ERP master SKUs, creating instant sales order drafts.

Standard CRMs can't match messy WhatsApp orders to exact ERP SKUs.

Features · Guide

WhatsApp SKU Matching for B2B Distributors — TarkApp

tarkapp.com

When enterprise CRM providers discuss WhatsApp SKU matching, they are usually talking about syncing a Facebook catalog for consumer marketing. They assume the buyer clicks a neat button to add an exact item to a cart.

In the real B2B wholesale world, distributors do not use neat catalogs on WhatsApp. Retailers place orders by typing colloquial names, abbreviations, or sending photos of handwritten lists. A standard CRM cannot match "2 box red pen" to a strict ERP code like "PEN-RD-BX50". When the system fails to match the SKU, the order must be manually routed to a human for data entry.

Intelligent Fuzzy SKU Matching

TarkApp is built for the messy reality of Indian distribution. It doesn't rely on the buyer selecting the exact product ID from a pristine catalog. Instead, TarkApp takes whatever unstructured input the retailer provides—be it a Hinglish voice note, a typed abbreviation, or an OCR-scanned photo—and uses AI fuzzy matching to map it directly to your master SKU list in Tally or Marg ERP.

By automatically translating informal product descriptions into formal accounting SKUs, TarkApp eliminates the manual lookup process. The system instantly drafts a structured sales order with the correct ERP codes, live stock availability, and the retailer's specific pricing tier, completely bypassing manual data entry.

See how TarkApp matches messy WhatsApp orders to exact SKUs

How TarkApp compares

FeatureGeneric WhatsApp CRMsTarkApp Order Automation
Required InputExact SKU or Catalog Button ClickInformal text, Hinglish, or Photos
Matching EngineStrict 1:1 ID matchingAI fuzzy matching to ERP master list
ERP IntegrationUsually requires manual transferDirectly drafts sales order with correct SKUs

Frequently asked

Do buyers need to know the exact SKU to place an order?

No. Buyers can use their informal, regional names or abbreviations. TarkApp's AI matches their informal language to your formal ERP SKUs automatically.

What happens if a product name is spelled wrong?

TarkApp uses fuzzy matching algorithms that understand typos, misspellings, and phonetic Hinglish variations, ensuring high accuracy even with bad spelling.